Purpose of Assignment
The purpose of this assignment is to allow the students an opportunity to complete their financial evaluation of a company using the financial research database Plunkett Research Online. Plunkett Research Online provides in-depth analysis of a company’s financials, comparisons to industry averages, a list of top executives, how the company compares to other competitors in terms of revenue, number of employees, market capitalization and other key financial metrics.
Review the Company Profile and answer the following questions in MicrosoftÂ® Word:
- Where does the company rank in terms of Total Revenue when compared to its competitors?
- Where does the company rank in terms of Net Income when compared to its competitors?
- Where does the company rank in terms of Return on Assets when compared to its competitors?
- What is the Revenue in 2014 and 2015?
- What was the Gross Margin in 2014 and 2015?
- What was the Earnings per Share in 2014 and 2015?
The chosen company is COCA-COLA, US one, based in Atlanta.